SEO does not have to be complicated to be effective. Start with these fundamentals before chasing advanced tactics.
On-page basics
- Unique, descriptive title tags on every page
- Clear heading structure (one H1, logical H2/H3)
- Fast load times and mobile-friendly layout
Content
Write for the person searching, not for the algorithm. Answer the question they actually typed in.
Off-page
A handful of genuine, relevant backlinks will do more than a hundred low-quality ones.